Data Management
Data Acquisition
Bespoke data acquisition
Our sophisticated database solutions deliver tailored products specific to your core values, objectives, target audience and budget.
Many companies offer similar data services. The Perspektiv Red difference is all about quality. Talk to us.
Data Analysis
Give your data a workout
Is your list up-to-date, de-duped and clean, or do you need data cleansing? Do you have enough data from your customer database alone, or do you need additional, high-quality data to attract more prospects?
Talk to us about your data analysis goals, and we’ll put your data through its paces with the Perspektiv Red Healthcheck.
Data Optimisation
The analytics that drive data decisions
Perspektiv Red data optimisation can uncover the optimal mix of variable data to provide you with a database that will improve and optimise your campaign’s performance.
Using analytic and segmentation marketing tools to determine the demographics, purchase patterns and lifestyle choices of a wide customer base, we’ll build on your data’s infrastructure. We can also simulate the impact of a new or different angle on your direct marketing campaigns before you invest time and money in trying them out. And because we have the right people in place for testing, data analysis and data optimisation, we will always drive your customers’ decisions in the right direction.